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Hospitality2025

Le Pain Quotidien in Spain

CEG, a subsidiary of AL FEHAID INTERNATIONAL GROUP (AFiG), signs the Master Franchise Agreement for Le Pain Quotidien in the Kingdom of Spain.

Le Pain Quotidien in Spain

The Central European Group (CEG), established in Budapest in 2025, is a rapidly scaling force in the hospitality industry.

CEG is a subsidiary of AL FEHAID INTERNATIONAL GROUP (AFiG), and has signed the Master Franchise Agreement for Le Pain Quotidien in the Kingdom of Spain 🇪🇸.

As part of this expansion, CEG has established CEG.SP, which will act as the exclusive area developer for Le Pain Quotidien in Spain.

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Le Pain Quotidien in Spain - Additional Image 1
From right to left: Dr. Amer Sadeq (Head of Morocco Operations), Mr. Waleed Faisal Al Massoud Al Fehaid (Chairman & CEO AFiG), Annick Van Overstraeten (CEO, Le Pain Quotidien), Mr. Ossama Chaaban (Managing Director & Partner, CEG), Mr. Florent Boureau (International Development Director), Kevin Sluyter (International Franchise Development Manager for LPQ).

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Le Pain Quotidien in Hungary
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Le Pain Quotidien in Hungary

The Central European Group (CEG), established in Budapest in 2025, partners with Le Pain Quotidien to bring its acclaimed Belgian bakery-restaurant to Hungary.